Household Protection Plus Promotion



From now till 31st March, 2026, you can enjoy the following fantastic rewards when you successfully enrol in a Household Protection Plus plan through BEA Insurance Services website or BEA Online:


Discount Offer:
5% Discount on the first annual premium
Extra Reward:
Supermarket e-Voucher
Plan 1 : HK$500 Supermarket e-Voucher
Plan 2,3 : HK$250 Supermarket e-Voucher
Plan 4,5,6 : HK$200 Supermarket e-Voucher

Plan Highlights

Coverage for Household Contents up to HK$3,000,000^, including furniture, household appliances, household renovation, valuables and more
Alternative Accommodation and Meal Allowance, Accidental Death and Bodily Injury Allowance cover the insured, insured household and their pets
Extended benefits cover wine, contents in the open area, business property for work from home and more
Cash allowance covers damage to household contents stored in professional storage facilities
Worldwide protection on personal liability, money, unauthorised use of credit card, personal documents and specified electronic products (e.g. mobile phone, tablet computer and laptop computer) and optional benefit of personal effects and valuables
Coverage for Public Liability up to HK$20,000,000^
Landlord can select plan 5 or 6, which provides the coverage of malicious damage by tenant, loss of rent and more
5 optional benefits: All-Risks Coverage for Building | Car Parking Space and Electric Vehicle Charger Protection | Top-up Cover for the Basic Benefits of Public Liability | Personal Effects and Valuables (Worldwide Cover) | Top-up Cover for Loss of Rent
Coverage for building age up to 60 years; no excess for claims for most losses or damages if the building aged 45 years or below
Green Living Benefit - encourages use of energy efficient household appliances
No Claim Benefit Upgrade - increases the initial sum insured by up to 10% at policy renewal
24-hour Home Assistance Service provides cashless electrical, plumbing and locksmith assistance and referral services including general repair on household items, baby sitting, nursing, temporary domestic helper and more


^ The maximum benefit amount is applicable to Plan 1 only



To learn more about the product details, please click here.




Terms and Conditions:

      1. To qualify for the promotional offer, customers must submit their applications for a Household Protection Plus plan through the insurance services webpage of The Bank of East Asia, Limited (“BEA”) or BEA Online between 26th February and 31st March, 2026, both dates inclusive, and the relevant policy must be successfully issued by Blue Cross (Asia-Pacific) Insurance Limited (“Blue Cross”). Details of the promotional offer are as follows:
        5% discount on the first annual premium AND Plan 1: HK$500 Supermarket e-Voucher
        Plan 2,3: HK$250 Supermarket e-Voucher
        Plan 4,5,6: HK$200 Supermarket e-Voucher
      2. The supermarket e-Voucher (the "e-Voucher") will be delivered to eligible customers by Blue Cross through email within 3 months from the application date.
      3. The e-Voucher is non-replaceable and cannot be exchanged for cash or other offers. Use of the e-Voucher is bound by the terms and conditions issued by the participating merchant. BEA and Blue Cross make no representation or guarantee as to the quality and availability of the products, services or information provided by the participating merchant. BEA and Blue Cross shall not be liable for any matters arising from or in connection with the e-Voucher. Customers should direct any queries to the participating merchant.
      4. The e-Voucher is available while stocks last.
      5. These promotional offers cannot be enjoyed in conjunction with any other promotional or discount offers for the same insurance product, unless otherwise specified.
      6. BEA and Blue Cross reserve the sole right to vary or cancel this promotional offer and/or amend or alter the terms and conditions at any time without prior notice. In the event of any dispute, the decision of BEA and Blue Cross shall be final and conclusive.
      7. This marketing material is for reference only. For details of the insurance plan, please refer to the relevant product leaflet. For the exact terms and conditions of the insurance plan and the full list of exclusions, please refer to the policy.
        Should there be any discrepancy between the English and Chinese versions of this marketing material and the terms and conditions, the English version shall apply and prevail.

Household Protection Plus plan is underwritten by Blue Cross (Asia-Pacific) Insurance Limited (藍十字(亞太)保險有限公司) ("Blue Cross"), a subsidiary of AIA Group Limited. The above information does not contain the full terms & conditions of the policy and is for reference only. Please refer to the policy for the exact terms & conditions and the full list of policy exclusions. The Bank of East Asia, Limited (“BEA”) is an appointed insurance agency of Blue Cross. This insurance plan is a product of Blue Cross but not BEA. All benefits payable under this insurance plan are subject to the credit risk of Blue Cross.


In respect of an eligible dispute (as defined in the Terms of Reference for the Financial Dispute Resolution Centre in relation to the Financial Dispute Resolution Scheme) arising between BEA and the customer out of the selling process or processing of the related transaction, BEA is required to enter into a Financial Dispute Resolution Scheme process with the customer.


Blue Cross (Asia-Pacific) Insurance Limited is a subsidiary of AIA Group Limited. It is not affiliated with or related in any way to Blue Cross and Blue Shield Association or any of its affiliates or licensees.


All insurance product information available here is not and shall not be construed as an offer to sell or a provision of insurance products to any person in any jurisdiction outside Hong Kong or a solicitation to such person to buy insurance products.